Amazon co-op fees now run 8-12% of Vendor Central revenue for CPG brands. Here's the full cost stack, real category ranges, and how 2P restructures the math.

Amazon's inbound placement fees add $0.21-$1.58 per unit to 3P FBA costs. Here's how they work, what they total, and why 2P sidesteps them entirely.

A strategic comparison of the top Amazon accelerators for CPG brands in 2026 — Pattern, Luminize, Front Row, Recom, Spreetail, and Neato — with operator profiles and positioning.

Amazon Vine costs $200 per parent ASIN and yields 15-25 reviews at 3.8-4.2 stars. Here's when it works for CPG brands, when it doesn't, and how to time it.

The CFO's playbook for Amazon chargeback recovery — top 10 chargeback codes, contestability rates, and the weekly-monthly-quarterly recovery cadence that recovers 70%+.

The 2026 operational playbook for enforcing MAP on Amazon. Detection, escalation, the four-step MAP Recovery Ladder, and how 2P structurally eliminates pricing violations.

Amazon IPI scores below 400 trigger storage limits that choke your FBA capacity. Here are the four levers CPG brands pull to recover from 350 to 500+ in weeks.

The 15-question Amazon 2P partner RFP — structured due-diligence questions across deal structure, operations, technology, and exit terms to ask before you sign

Build vs. partner on Amazon isn't a binary. A five-dimension framework for figuring out which capabilities belong in-house, which belong with a partner, and how to structure.