Future of Commerce
AI & Ecommerce
8 min
The 2P Model
The 2026 CPG Guide to TikTok Shop: Economics, Operations, and Fulfillment
The 2026 guide to TikTok Shop for CPG brands. Commission structure, creator economics, 12-20% return rates, and why MCF solves the fulfillment problem.
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8 min
The 2P Model
Amazon MAP Enforcement: The CPG Brand's 2026 Playbook
The 2026 operational playbook for enforcing MAP on Amazon. Detection, escalation, the four-step MAP Recovery Ladder, and how 2P structurally eliminates pricing violations.
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8 min
The 2P Model
The Amazon COSMO Algorithm: How AI Is Rewriting CPG Product Discovery in 2026
How Amazon's COSMO algorithm and Rufus are rewriting product discovery for CPG brands. The four signals COSMO reads, practical listing updates, and what A9-era tactics to drop.
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10 Minutes
The 2P Model
Rufus Changed Everything: Amazon AI Search & COSMO Guide
Amazon Rufus and COSMO have shifted search from keywords to intent.
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6 MIN READ
The 2P Model
6 Reasons to Integrate Generative Fill Into Your Photo Workflow
AI Generative Fill handles backgrounds, distractions, and cross-platform resizing so photographers can focus on creative decisions, not pixel work.
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